Homecrest Outdoor Living Names New Director of Commercial Sales

Wadena, MN – Homecrest Outdoor Living is excited to announce that Nathan Peterson has joined the Homecrest team as Director of Commercial Sales.  In this new position, Peterson will lead sales and strategic development for the contract, hospitality and e-commerce markets. 

“Homecrest is an iconic brand for outdoor furniture and accessories, with key innovations in product design and development, coupled with unparalleled manufacturing craftsmanship," said Peterson. "I’m proud to have the opportunity to work with this talented team and build new development programs to further drive brand growth."

With 20 years in leading business development, channel marketing, customer experience, and strategic development, Peterson has extensive experience in the commercial furniture industry.  He has partnered with many of the leading brands in the market and developed customer engagement programs for commercial, enterprise, and public sector customer segments.

“Nathan brings a strong background and record of success in leading sales and channel development programs,” says Tim DeJong, CEO of Homecrest Outdoor Living. “We have aggressive growth plans for our contract, hospitality, and e-commerce markets. I’m confident that with Nathan’s leadership and experience, Homecrest will be well-positioned in these key markets. We are excited to have him on board.”

With a celebrated 65-year heritage of American manufacturing and engineering, Homecrest continues to build distinctive products with outstanding attention to detail. With product portfolio collections and unique items that range from modern to traditional, Homecrest delivers products with commercial quality and hospitality style. 

Don’t forget to share this post with your family and friends, and stay tuned for more blog posts!


Piereth Sales Associates Join Homecrest Sales Team


Homecrest Outdoor Living is extremely pleased to announce that Piereth Sales Associates has joined the Homecrest sales team and will be responsible for residential furniture and specialty channel sales in Minnesota, Wisconsin and Illinois.  The Piereth team of Rich Piereth and Ryan Maloney will deliver outstanding customer service and sales support to our Homecrest dealer partners, and we enthusiastically welcome them to our sales team.

65 years of providing quality products to the marketplace, unmatched comfort in both sling and deep seating categories, a completely revamped and modernized product line and significant growth four years running are just a few of the qualities the modern Homecrest brand offers. Homecrest believes U.S. dealers and manufacturers in the Midwest should be partners in today’s competitive marketplace.  Homecrest is competitively priced, has outstanding customer service and is building a powerhouse brand in the industry. Give Rich or Ryan a call and they can go into more detail about why Homecrest should be a strategic component of your retail strategy.

Don’t forget to share this post with your family and friends, and stay tuned for more blog posts!